Looking for ways to grow your business without working 80-hour weeks?
Get people excited to work with you? And impress clients in your pajamas?
Then you're gonna love my blog.The Categories
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The Categories ⟡
How I Decide What to Invest in as a Small-Business Owner
Not all business spending is a smart investment. In this blog, Katie shares the lessons she's learned about impulse purchases, the low-ticket trap, and the questions she asks before investing in her business. Learn how to make intentional decisions that support real growth instead of spending money on things that don't move your business forward.
Why Blogging for Small Business Still Matters in 2026
Is blogging still worth it in 2026? Absolutely! From improving your website's SEO to attracting potential clients and building trust, blogging can be a powerful marketing tool for small businesses. Here's why it still matters and how it can help your website work harder for your business.
The People Who Are Ready to Buy Aren't Always the People Liking Your Posts
Not everyone who's ready to buy from you is liking, commenting, or engaging with your social media posts. Some of your potential clients are watching, researching, and making buying decisions without you even knowing they're there. Here's why social media engagement doesn't tell the whole story and what you should actually be paying attention to in your marketing.
The First 5 Things I'd Do If I Were Starting My Business Today
After three and a half years in business, there are a few things I’d do differently if I were starting over. From market research and clearer offers to better messaging, consistent marketing, and going all in sooner, these are the five things I wish I had figured out earlier.
I Have a Theory About Confidence in Business
Confidence in business doesn't always come before you start showing up. Sometimes, showing up is how you build it. In this post, I'm sharing why pulling back from your marketing can make you question yourself and your business, and how taking action again can help you rebuild your confidence.
Have We Met?I’m Katie—
The website designer for female service providers who love their business but hate their website.
I help female service providers by designing Squarespace websites that book clients and look amazing doing it.
It’s called The Signature Site.
It’s built to give you an affordable, polished website that helps you show up confidently, charge what your work is worth, and feel like the legit business owner you are.
Check Out The Signature Site
The only website design service built for where you are, made to get you where you want to be.
I do one thing, and I do it really, really well. The Signature Site is built exclusively for female service providers looking for an affordable, high-quality website that moves their business forward.elf.
